Offline Marketing, also known as Traditional Marketing, is a form of Offline advertising for the purpose of bringing businesses’ products and services to quickly reach and attract customers effectively. At the same time, promote the brand of your business to the market, leaving a brand mark in the hearts of potential customers.

Some of the advantages of Offline Marketing are:

• Access more potential customers, especially those who have little or no use of the Internet.
• It’s easy to build trust with your customers.
• Offline marketing can reach many customers at the same time.

However, this form of Marketing also has certain disadvantages such as:

• The cost of traditional advertising will be more expensive than online
• Difficult to track the effectiveness of traditional marketing strategies
• Will partly depend on other production and distribution departments such as printing, scripting…
• This is a one-way marketing method, customers cannot give feedback to the business.